At last! The strategy they never wanted me to expose!

What you are about to discover WILL change your life!

Either you will have learnt and be able to exploit a persuasion secret that very few people in the world know about. Or you will train others in this strategy’s use, and within hours have changed their fortunes and your own.

The rule of Role Projection

Are you an individual who makes their own decisions or are you the product of hundreds of roles other people have wanted you to play?

Consider this. Ever been told you look good in a particular suit? You look great with your hair a certain way? You have an eye for detail?

If you answered ‘yes’ to any of these questions, the chances are that you were more inclined to wear that suit, have your hair that way or concentrate on the details. Why? Because you know these are the qualities others have liked and praised you for. It’s instinctive for us to seek praise, to like being thanked and get pleasure from making others happy. But effectively these qualities have been projected onto you!

Now I wondered whether it was possible to give - or project - a set of characteristics and traits onto someone in the business world, for them to play out, even though they may never have had them.

I have proven time and again that YES you can project a set of characteristics onto someone. Here’s how....

But do they mean it

Imagine you are out on a first date. Your date whispers “Can I tell you something? I love that you are such a great listener.”

Subconsciously or not, they have praised your ability to listen, confirmed it as being a good thing and then projected that role onto you ready for your next date.

The fact is, you might be the world’s worst listener! But your date has now ensured you listen more than anything else.

But why? Firstly, you will be desperate not to offend them and prove their previous judgement wrong. And secondly, you will want to hear their praise again for having this vital skill.

The very act of telling someone they are good at something, and praising them for it, will cause them to want to play out these characteristics.

Now, how does the rule of Projection work at the sharp end?

Can it really be that easy to influence someone intelligent, in a position of power or responsibility, to play out a role given to them by you?
Put simply: YES! Let me give you a couple of examples but first a reminder of the strategy:

*Praise someone for their time, effort or appearance
*Give them - or project onto them - a set of characterises and traits you do or don’t want them to play out for you
*Praise them again

A strategy for success in four words: Praise - Role Projection - Praise

“Do you make the ultimate decision James? Great, because there is nothing worse than getting to the end of a meeting and hearing that what I’ve proposed needs to be run past X,Y and Z. It’s so good to be sat in front of someone who can actually make a decision.” [This strategy literally praises the customer for making a decision and giving them the power to do so because you have expressed your annoyance at those who hide behind others. Note: Praise – Role Projection – Praise]

“Thank you James for taken the time to see me today. You’d be amazed how many MD’s either don’t show up, only give me 10 minutes or worse still pass me over to someone else which is so frustrating, so thank you.” [This strategy will guarantee you are given the time you require and you present to the decision maker because they now know you view the others and what you will think about them. Remember: Praise – Role Projection – Praise]

Simple, powerful and proven

This is possibly the most effective sales strategy you might ever learn. Use at the very next opportunity and experience how easy it is to get people to play the roles that YOU are projecting onto them.

Now to witness proof of this strategy working in front of a live audience in Las Vegas with additional examples and detailed analysis, just click on the links. There I also expose how Role Projection will help you overcome every Salesperson’s Holy Grail...the ’I want to think about it!’ scenario.

Gary May

Role Projection in the Business World

"I WANT TO THINK ABOUT IT OVERCOME!!!"